HotBrick is proud to be the production engine for Mutt.Media
and to partner with Brooklyn Blend for their shoe launch.
Brooklyn Blend
Brooklyn Blend is a health food store in a health food desert and is the heart and soul of Bedstuy, Brooklyn. They needed help creating content for a partnership with Kith that was launching in three weeks. They were being featured in the ‘Love Thy Community’ program and launching a unique limited edition Vans sneaker.
On literally no budget — we helped them tell the story of their Brooklyn Blend Vans sneaker with a fun launch video, created a consistent brand identity and helped populate their social feeds to move sales and turn the people out to their launch party.
Launch Video:
Brand Identity
We created a ‘brand palette’ to help Brooklyn Blend differentiate their brand that grew organically out of the colors that infuse their nutritious menus. The popping colors also help the brand break through on social.